Mikheil Bathiashvili

enka

Business School, Full Professor of Business Aministration

Dean of Business School

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შესახებ

Graduated from Tbilisi State University in 1996. Consecutively, became ISO Quality Management auditor and project manager. Was member of “GRECO committee” of the Council of Europe (Strasburg, France) and Deputy Director of Anti-corruption Council of Georgia.  At different times he developed economic strategies and held business consultations. He has been Dean of Ilia State University Business School since 2011. Carries out educational and research works. His research interests   are: social media, entrepreneurship and innovations.  He has been actively involved in joint projects of Harvard Business School Global Network of Competition and Business  School.


სამეცნიერო ინტერესის სფეროები

• Usage and development of social media in Georgia.
• Evaluation of efficiency of marketing campaigns.
• The importance of social networks for brands.
• Using different tools for gaining competitive advantage
• Classification of the hotels of Georgia
• Classification of restaurants in Georgia
• Business risk assessment in Georgia

About

Graduated from Tbilisi State University in 1996. Consecutively, became ISO Quality Management auditor and project manager. Was member of “GRECO committee” of the Council of Europe (Strasburg, France) and Deputy Director of Anti-corruption Council of Georgia.  At different times he developed economic strategies and held business consultations. He has been Dean of Ilia State University Business School since 2011. Carries out educational and research works. His research interests   are: social media, entrepreneurship and innovations.  He has been actively involved in joint projects of Harvard Business School Global Network of Competition and Business  School.


Research interests

• Usage and development of social media in Georgia.
• Evaluation of efficiency of marketing campaigns.
• The importance of social networks for brands.
• Using different tools for gaining competitive advantage
• Classification of the hotels of Georgia
• Classification of restaurants in Georgia
• Business risk assessment in Georgia